Things to keep in mind when choosing SMS service provider

If you doubt how to choose a good Bulk SMS Services in Delhi, in this article you will find the main characteristics that define it. The technical quality of the service, the commercial attention and the price. Discover the parameters that define a good SMS provider in each aspect.

Quality, key of the good SMS provider

The fundamental factor of this section is that SMS reach their destination and do it quickly. It is also necessary that you know that they have arrived and when. All of the above is achieved when the Top Bulk SMS Service Provider In Delhi uses a direct route to the destination operator and delivery confirmation. Offers from other providers that are extremely cheap use indirect routes. Thus, messages may not reach their destination or take hours.

The versatility to send SMS messages is also important. Good SMS sending providers offer to send SMS from the web and through the SMS gateway (API). The web allows sending SMS from Excel files. The APIs allow integrating the sending of SMS in your software.

Commercial attention and technical support of the SMS service

When you have a doubt about how to use the web interface or integrate an API is when you can discover which the best Bulk SMS Company in Delhi  is. Commercial attention must be fast, by email, by phone or by whatsapp. It is crucial that you receive specialized personnel and that you know the products. They will understand your doubt and they will know how to explain the solution to you.

The other great moment to measure a provider is when there are incidents, when you detect that there is a problem with the SMS service and some message does not arrive. But if it is the destination operator that has problems, good Bulk SMS Service Provider Company in Delhi  have the ability to switch to new routes where there are no problems.

SMS rates

It is not about paying the minimum, but about paying the essential, that is, only what you need. The fundamental parameter is the price of the SMS, but you must take into account if the SMS you buy expires. You also have to consider if there are registration fees or maintenance fees. A good SMS provider must make offers based on the purchase volume. You can also get better prices if the volume of sending SMS is recurrent, that is, if you send SMS each month. The ease of payment is of great value , especially for customers who buy frequently. For them, the most convenient is the direct debit, which avoids paying for prepaid recharges. A system of automatic notification by email when the SMS credit falls below a threshold helps prevent anyone from running out of sending SMS.

 Own or subcontracted platform. Verify if your provider has its own or subleased platform. Is your connection with the operators direct or does it passes through other providers? This is important if you are interested in controlling the flow of your information and knowing what places your messages are passing through.

Local or foreign servers.   In some areas such as the financial sector, regulation requires that the servers and platforms through which the client's information passes be located in the country of origin. Before hiring, verify where the infrastructure of your provider is located.

Billing in local currency or another. At the accounting level, it may be important that billing and payments are in local currency. Verify this information before hiring.

Meets the necessary billing requirements for your company.   In some countries like Mexico, it is important that your suppliers meet several requirements in the issuance of their invoices. Verify that your provider meets the minimum requirements for your invoice to be valid and you can enter it as an expense.

Delivery confirmation. There are providers that have the possibility to confirm if the message was received on your client's device, and on what date and time it was exactly received. This is called delivery confirmation or DR (Delivery Response). This functionality is ideal for database cleaning campaigns, because it allows you to discard numbers that are no longer in use, and also for campaigns where it is important to have confirmation that the message was received by the client for legal or other use.